Coronavirus and Online Shopping in Australia - Episode 130

INTERVIEW WITH PAUL SONNEVELD

 

DESCRIPTION

Welcome to another episode of Ecommerce Braintrust podcast. Today we are joined by Paul Sonneveld, Amazon marketplace expert.

Paul is a Founder and Managing Director from MerchantSpring, the platform which has been helping online sellers and retailers turn marketplaces into viable sales channels. He is talking about whether Coronavirus will be the catalyst for getting more Australian shopping online, specifically on Amazon.

Tune in today to find out more!

“We’re also seeing, and I came across some evidence today, that actually some of the younger shoppers are starting to pull back a bit, and that’s because they are being impacted obviously by some of the economic circumstances.”
— Paul Sonneveld

KEY TAKEAWAYS

  • What MerchantSpring is all about, and how are they helping sellers and brands.

  • More and more shoppers are going online due to necessity.

  • Some of the younger shoppers (under 35 years old), are pulling away from online shopping. 

  • What are the most popular marketplaces in Australia?

  • Which marketplaces are common among Paul’s clients?

  • What are the trends since the pandemic started for Paul’s clients that are active on Amazon?

  • Are people in Australia going to continue with their online shopping behavior after the pandemic?

  • How is eBay trying to help sellers?

MENTIONED IN THIS EPISODE

  • Win a copy of Kiri's book, Amazon for CMOs! All you need to do is write a review of this podcast in iTunes, Stitcher, or wherever you listen to this podcast, take a screenshot of the review that you wrote, and email it to Kiri at kiri@bobsledmarketing.com or send it to her on LinkedIn.

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